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14 Dec 2017

In an SEO scenario, Google likes to trust sites that have links from high quality, relevant sources. For example, large news websites don’t generally link to an untrusted source, nor do top quality industry blogs or university or .edu websites. SEO is alive and well, and its just as powerful as it ever was. Instead of focusing on what you do or what you sell or why you’re awesome, instead focus on why your customers should care. Whether you are a fresh-faced SEO newbie just starting to learn the ropes, or an SEO veteran who can recite the ins and outs of every Google update ever, SEO is a complex subject.

Blog Commenting Is More Powerful Than You Think

There is still a correlation between high rankings and the amount of backlinks, but this trend will continue to decrease moving forwards. Keyword-based titles help establish page theme and direction for your keywords. A lot of SEOs will tell you to fix the foundation of your website, meaning the template. I think content is the foundation of the website and your template(s) should serve that content. When we talk about visibility, we mean how high up the SERP your website appears for certain search terms in the ‘organic’ results. Organic results refer to those that appear naturally on the page, rather than in the paid-for sections.

Establish intuitive information architecture

Vertical search is the term people sometimes use for specialty or niche search engines that focus on a limited data set. Examples of vertical search solutions provided by the major search engines are image, video, news, and blog searches. Bad content truly can do long-lasting damage to your website, brand and business. The convergence of SEO and content has been a driving force in marketing for the past few years. Mobile SEO should always be a work in progress because there are always new things to improve. Also, technologies arrive or get discarded.

Optimize for Yahoo, Bing, and Others

Doing so will dramatically bias outcomes in your favor. Automatic redirects and rewrites help search engines understand when you've made changes or moved pages on your site. Dramatic growth in the interaction between offline and online marketing necessitates investment by organizations of all kinds in a successful search strategy. Gaz Hall, a UK based SEO Specialist, commented: "You may not be familiar with Schema mark-up, however it’s increasingly important and can do wonders for certain site’s visibility."

Keep Your Content Simple

Certain words present an ongoing challenge for the search engines. One of the greatest challenges comes in the form of disambiguation. Online search is a murky world for those looking to be found at the top of Google's Search Engine Results Pages (SERPs). If you were to build a house and the foundation was in terrible condition, you’d have a lot of issues, regardless of how nice you decorated the interior. The same is true for SEO. You need to have a great foundation on your website. There's nothing like marketing in the minute.


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