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19 Dec 2017

Getting rankings is an output SEO firms can easily sell because they’re emotionally satisfying, but they’re worthless unless they generate leads or sales--the outcome you want. Find out who your customers are and what words they use to describe your product, because people will use the same terms to find your website. Using these terms, often made into long-tail keywords, can really help you optimize your local business SEO. While you should not hide your heading tag in an image, you should still give search engines more opportunities to link to your website by adding keywords in the image alt text and file name. The secret to building a blog that gets crazy backlinks, ranks for awesome keywords and makes you money on autopilot?

18 Dec 2017

When approaching other webmasters to link to your site; it's really important to “suggest” suitable text for them to use; i.e link code that will have the most suitable link text for your site. Ensure that you site is free of spam, malware among other problems for reputable and fast site. With algorithms getting savvier, focus on purchasing quality links and try to earn good inbound links. If you’re hesitant about the effectiveness of SEO, it’s safe to assume you don’t have much technical experience with website development or programming -- and that the prospect of technical SEO intimidates you. If you want to grow your audience, it could be a great strategy to focus on a different language. Creating content in a foreign...



17 Dec 2017

One of the most common misconceptions is that blogging on your own site is going to help your SEO. The days of hiring freelancers to create hundreds of small keyword-stuffed articles are over. Though search engine rankings keep on changing from time to time (it’s normal), make sure that you have built your site in the right way and regularly posting quality content to drive a steady stream of traffic to your pages. The meta description is not a ranking factor, but it does play an important part in optimizing your Click Through Rate (CTR).

Focus on performance, user experience, and content

Page load speed is also a ranking factor, especially for mobile. I think that ranking number one these days, is more about market share and visibility...


16 Dec 2017

If you want to score the No. 1 position on Google, sit down with your teammates and brainstorm questions relevant to your brand, services or products. Google will bring people to your website, but engagement can help return visitors and for instance sales promotions. A good trick is to dig into your Google Analytics to see the top visited pages on your site. First and foremost, the content on your website must be well-written, free of grammatical errors, and 100% unique and original. Content must read smoothly and give visitors the information they are searching for.

Find Sites Linking To More Than One Competitor

Understanding how search engines work is an important component of SEO. The search engines are constantly tuning their...


14 Dec 2017

One of the primary triggers in their algorithm is domain authority, which Google calculates based on a myriad of factors; in fact, the RankBrain system that Google uses employs more than 200 ranking signals. The sheer apparent complexity of SEO is enough to turn some people away entirely. Google can, and does, ignore low relevance links. The worst offenders are generic links (“click here”) and even worse, off-topic links. By properly using HTML tags, on-page linking, and internal backlinking, you can streamline your site to best serve your customers. By creating relevant content that guides users through the marketing funnel, you can improve sales and generate more interest in your brand.

Google Algorithms Target Low-Quality Content

14 Dec 2017

In an SEO scenario, Google likes to trust sites that have links from high quality, relevant sources. For example, large news websites don’t generally link to an untrusted source, nor do top quality industry blogs or university or .edu websites. SEO is alive and well, and its just as powerful as it ever was. Instead of focusing on what you do or what you sell or why you’re awesome, instead focus on why your customers should care. Whether you are a fresh-faced SEO newbie just starting to learn the ropes, or an SEO veteran who can recite the ins and outs of every Google update ever, SEO is a complex subject.

Blog Commenting Is More Powerful Than You Think

There is still a correlation between high rankings and the amount of backlinks, but...


14 Dec 2017

When you add a link to your website, you are inviting users to leave your site. If anyone guarantees you page 1 ranking on Google within a three-month timespan, run for the hills. With for instance the rise of voice search, longer keyphrases become more and more common. Using a long keyphrase five times in your 300-word-article will look so unnatural, that it’s not a good practice at all, where using a certain keyword five times might fit there. Make the content flow easily to keep people intrigued and reading.

Are Keywords – and Keyword Research – Dead?

Make sure your visitors know where to find what they need, and of course, make it simple for them to get back where they started. Content marketing is a highly viable digital...


14 Dec 2017

In document analysis, search engines look at whether they find the search terms in important areas of the document—the title, the metadata, the heading tags, and the body of the text. Today, due to the way backlinks are evaluated based on different industry-related ranking factors, it is less quantity focused and more about the quality of sites from which the links are coming. Google/Bing Webmaster Tools allows you to submit multiple pages at once by submitting your sitemap(s). Sitemaps also have the added benefit of supplying a few other useful pieces of information about your web pages to the search engines, Google tends to prefer Featured Snippet content that begin logically as an answer would.

Links make the web go round.

Sometimes...